VOLUNTEER OPENINGS - MKT: Marketing Campaign Coordinator(s)
Role Description:
New position that coordinates Branding Campaigns for the chapter. Will work with various event coordinators to ensure that marketing team is aware of all the events and has started a lead campaign through Social Media, event promotion on website, segmented email marketing,and follow-up article if necessary. Coordinator will return to the event team (& Leadership team) the various links to help promote the event across all channels.
Responsibilities include, but are not limited to the following:
Weekly: 1-2 hours
- Verify Website content is posted and active on a weekly basis.
- Verify events are posted in eblasts on a timely basis.
- Select proper options to get events marketed to targeted audiences both inside and outside the chapter.
- Coordinate with Social Media team on what needs to be posted and in what order to ensure vibrant changing content.
Monthly (Periodically):
- Meet with VP to ensure that program is being developed in-line with chapter and PMI expectations.
- Chapter & BoD reporting, communication and escalations (as requested)
- Metrics and benchmarking – Consolidated status report of all campaigns.
General:
- Volunteer can be remote.
Skills required:
- Excellent oral and written communication skills for effective communication to members of marketing and technology teams.
- Ability ensure campaign tasks are handled on a timely basis.
- Ability to use Excel to pull member and non-member interests for targeted marketing.
- Able to thrive in a fast-paced, self-starter environment.
- Knowledge (or willingness to learn) setting up submission of articles and events on chapters website using the current technology ticketing system.
Expected Level of Effort:
- Minimum 1-2 hours per week – with additional time as needed.
Reports to: VP of Marketing & Communications